The Unified Water Label Affiliation (UWLA) has launched an animated movie to assist installers and assist them talk the Water Issues message to their clients. 

The brief movie seeks to handle the ‘Why ought to I hassle?’ mind-set and present installers how they’ll play a serious position in altering shopper behaviour and make a tangible distinction to the sustainability agenda. 

UWLA MD Yvonne Orgill stated: “For a lot of customers, water effectivity and conservation are actually a key a part of their shopping for behaviour when selecting merchandise or suppliers. Installers are in a singular place to advise and educate customers. Authorities analysis has indicated over 60% of gross sales have been influenced by the installer, illustrating that they’re in a singular place to advocate merchandise that ship the financial savings customers are searching for.  

“With so many revolutionary merchandise obtainable that ship each nice efficiency and vital financial savings on each water and power, it may be overwhelming for customers to know which product is finest for them. The Unified Water Label shows product efficiency, water utilization, power effectivity, and product and technical particulars. The QR code additionally offers entry to extra free recommendation and brochures. 

“By selling UWL merchandise, installers may also help encourage customers to make small however vital modifications to how they use water at house. 

“We hope that installers will love our new movie.  We even have a spread of different useful instruments, similar to a advertising pack which incorporates flyers, posters, social media posts and movies, with ideas and recommendation on the way to save water within the house. 

“Installers may also utilise the Water Calculator  on the UWLA web site to seek out how a lot water completely different merchandise use, with greater than 24,000 merchandise at the moment registered, there isn’t any scarcity of merchandise for installers to advertise.” 

The brand new animated movie might be seen right here and the UWLA web site might be discovered right here